Newly formed global media monitoring and measurement business, Onclusive, has appointed Manuel Moerbach as Chief Executive Officer. The company was launched in in January 2022 following the acquisitions and merger of Kantar’s Reputation Intelligence business, US-based analytics experts Onclusive and media relations platform PRgloo by tech investor Symphony Technology Group ‘STG’. Adopting the name Onclusive, the combined company is a new global media monitoring, measurement and workflow management partner for PR and communications.
Manuel Moerbach started his career in publishing at Axel Springer SE and then at Jahr Top Special Verlag, before joining market and consumer data specialist Statista in 2009 when it was a five-person start-up. During his tenure at Statista, Moerbach was responsible for its hyper growth, with the company growing to over 1,200 employees, from a handful of clients to over 25,000 customers, becoming a market leading global business measured by revenue. Along the way, Moerbach drove a significant global expansion from its European base, starting up their businesses in the United States and Southeast Asia to create one of the world’s leading business information platforms. For the last eight years, Moerbach was based in New York City and will now move to London to start his new role.
Manuel Moerbach comments: “I am delighted to be joining the team at Onclusive at such a pivotal time in the company’s story. Having spent over a decade at Statista, I am excited to bring my wealth of experience around international growth and expansion and apply these learnings to Onclusive. I look forward to working closely with the team to build upon the strong foundations of a company created in response to the evolving needs of our PR and communications clients.”
J.T. Treadwell, Managing Director at STG comments: “We are thrilled to have Manuel join our team. His excellent, highly successful experience leading the global growth expansion of Statista is a terrific analog for the ambitions we have with the new Onclusive, and we look forward to building this platform together with him and the rest of the Onclusive leadership team”.