Purchase intelligence platform Cardlytics will open its first Asian office in India’s Sunrise State of Andhra Pradesh in the city of Visakhapatnam (Vizag).
The outpost in Vizag, the financial capital of Andhra Pradesh and a growing hotspot for fintech innovation, marks Cardlytics’ next step in its global expansion efforts, following the successful launch of its UK operations in 2013. Cardlytics plans to hire approximately 80 full-time employees by the end of 2020, allowing for research and development around the clock.
“Many of India’s brightest workers are flocking to Vizag to help advance the fintech revolution that’s transforming the region,” said Laube. “Establishing a Cardlytics office in Vizag as this movement is gaining momentum is a strategic growth opportunity that will enable us to continue to drive innovation across the globe.”